Privacy Policy

This Privacy Policy explains how Delyt Ai Ltd ("Delyt," "we," "us," or "our") collects, uses, and shares your personal information, and helps you understand and exercise your privacy rights.

1. Scope and Updates to This Privacy Policy

This Privacy Policy applies to personal information processed by us, including on our websites, platform, and other online offerings. To make this Privacy Policy easier to read, our websites, platform, and other offerings are collectively called the "Services."

Changes to our Privacy Policy. We may revise this Privacy Policy from time to time in our sole discretion. If there are any material changes to this Privacy Policy, we will notify you as required by applicable law. You understand and agree that you will be deemed to have accepted the updated Privacy Policy if you continue to use our Services after the new Privacy Policy takes effect.

Important Note About Customer Data. This Privacy Policy does not apply to any personal information that we process on behalf of our customers through their use of our Services ("Customer Data"). Our customers' respective privacy policies govern their collection and use of Customer Data. Our processing of Customer Data is governed by our Data Processing Agreements and customer contracts, not this Privacy Policy. Any questions or requests relating to Customer Data should be directed to the relevant customer.

2. Personal Information We Collect

The categories of personal information we collect depend on how you interact with us, our Services, and the requirements of applicable law. We collect information that you provide to us, information we obtain automatically when you use our Services, and information from other sources, as described below.

A. Personal Information You Provide to Us Directly

• Account Information. We collect personal information when you create or administer your account, such as your name, email address, phone number, company name, job title, and any other information you provide to us.
• Subscription and Billing Information. We collect information associated with your subscription and billing, including payment details. Payment processing is handled by third-party payment processors. We do not directly collect or store payment card information, but we may receive information associated with your payment details (e.g., billing address, last four digits of payment card).
• Communications with Us. We collect personal information when you request information about our Services, request support, subscribe to our newsletter, or otherwise communicate with us.
• Platform Usage Data. When you use our platform, we collect information about your usage patterns, feature utilization, automation workflows created, and other platform interactions to provide and improve our Services.
• Support and Feedback. We collect information when you contact us for support, provide feedback, or participate in surveys about our Services.
• Events and Marketing. We may collect personal information when we attend or host events, webinars, or other marketing activities.
• Job Applications. If you apply for a position with us, we collect your application materials, CV, and any other information you provide.

B. Personal Information Collected Automatically

• Automatic Data Collection. We automatically collect certain information when you use our Services, including your IP address, browser type, device information, operating system, referring website, pages visited, time spent on pages, and other usage analytics.
• Cookies and Similar Technologies. We use cookies, web beacons, and similar technologies to collect information about your use of our Services and to enhance your experience.
• Third-Party Analytics. We use third-party analytics services to better understand how our Services are used. These services may include Google Analytics and other similar platforms.

C. Personal Information from Other Sources

• Third-Party Services. We may obtain personal information from third-party services when you integrate them with our platform or when you access our Services through third-party applications.
• Business Partners. We may receive information from business partners in connection with joint marketing or integration partnerships.
• Public Sources. We may collect information from publicly available sources for business development and marketing purposes.

D. Information from Connected Messaging Platforms

When our customers connect their messaging accounts through our platform, we collect and process information from Meta Platforms (Facebook, Instagram, WhatsApp), and other messaging services on their behalf. This information includes:

• Messages and conversations. The content of messages exchanged between our customers and their end users through connected channels, including text, images, files, and other media shared within conversations.
• User profile information. Names, profile pictures, and identifiers of end users who communicate with our customers through connected messaging channels.
• Page and account data. Information about connected Facebook Pages, Instagram Business Accounts, and WhatsApp Business Accounts, including page names, account identifiers, and configuration settings.
• Engagement data. Message delivery status, read receipts, and interaction metadata provided by the messaging platforms.

This information is collected as Customer Data on behalf of our customers who have connected these channels. We process this data solely to provide messaging and customer support services as instructed by our customers. We do not use this data for our own independent purposes, do not sell it to third parties, and do not use it for advertising. Our customers are responsible for ensuring they have appropriate legal bases and consents for processing their end users' data through our platform.

3. How We Use Your Personal Information

We use your personal information for various business purposes, including to provide our Services, for administrative purposes, and to market our products and Services.

A. Provide Our Services

• Managing your account and subscription
• Providing access to our platform features and functionality
• Processing payments and billing
• Providing customer support and technical assistance
• Communicating about your account and service updates
• Enabling platform integrations and automation workflows
• Maintaining and improving our Services

B. Administrative Purposes

• Detecting and preventing fraud, security incidents, and other harmful activities
• Ensuring compliance with our Terms of Service and legal obligations
• Conducting internal analytics and research to improve our Services
• Maintaining data security and system integrity
• Authenticating users and verifying identities
• Managing our business operations and legal compliance

C. Marketing and Business Development

• Sending marketing communications about our Services (with your consent where required)
• Conducting market research and product development
• Analyzing customer trends and preferences
• Personalizing your experience with our Services
• Promoting events, webinars, and other marketing activities

D. Connected Messaging Platform Data

We process data from connected messaging platforms (including Facebook Messenger, Instagram Direct Messages, and WhatsApp Business) exclusively to:

• Deliver, receive, and display messages between our customers and their end users
• Route conversations to the appropriate AI agent or human team member
• Apply our customers' configured playbooks, automation rules, and business logic to conversations
• Generate analytics and reporting about conversation volumes, resolution rates, and team performance for our customers
• Train and improve our AI agents' ability to understand and respond to customer queries, using only the connecting customer's own conversation data and in accordance with their instructions

We do not use messaging platform data to build profiles of end users, serve advertisements, or share data with third parties other than the messaging platform provider as required to deliver messages. Data from each customer's connected channels is logically isolated and is never shared with or accessible to other customers.

4. How We Share Your Personal Information

We share your personal information with third parties for various business purposes, including to provide our Services, protect our interests, and comply with legal obligations.

A. Service Providers

We share personal information with third-party service providers who assist us in operating our Services, including:

• Cloud hosting and infrastructure providers
• Payment processing services
• Email delivery and communication services
• Analytics and monitoring services
• Customer support platforms
• Security and fraud prevention services

B. Business Partners

We may share personal information with business partners for joint marketing activities, integration partnerships, or other collaborative business purposes.

C. Legal Requirements and Protection

We may disclose personal information when required by law or when we believe in good faith that such disclosure is necessary to:

• Comply with legal obligations, court orders, or regulatory requirements
• Protect and defend our rights or property
• Prevent or investigate possible wrongdoing
• Protect the safety of our users or the public
• Respond to emergency situations

D. Messaging Platform Providers

When our customers use connected messaging channels, we share data with the relevant platform providers as necessary to deliver the messaging service:

• Meta Platforms, Inc. — When customers connect Facebook Messenger, Instagram Direct Messages, or WhatsApp Business accounts, messages and delivery data are transmitted through Meta's APIs. Meta's processing of this data is governed by Meta's own Privacy Policy and Data Policy.
• Other messaging providers. We may integrate with additional messaging platforms. Data shared with these providers is limited to what is necessary to deliver and receive messages on our customers' behalf.

We share only the minimum data required to deliver the messaging service and do not provide these platform providers with additional customer or end-user data beyond what is transmitted as part of normal message delivery.

5. Your Privacy Rights and Choices

A. Communication Preferences

Email Communications. You can opt out of marketing emails using the unsubscribe link in our emails. You will continue to receive service-related communications necessary for your account.

B. Data Subject Rights

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: Request access to your personal information
• Rectification: Request correction of inaccurate information
• Erasure: Request deletion of your personal information
• Portability: Request a copy of your data in a machine-readable format
• Restriction: Request limitation of processing
• Objection: Object to certain types of processing
• Withdraw Consent: Where processing is based on consent

To exercise these rights, please contact us at contactus@delyt.ai.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

7. Data Retention

We retain personal information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements. The retention period depends on various factors, including the nature of the information and the purposes for which it was collected.

Messaging platform data. Messages and conversation data from connected channels (Facebook Messenger, Instagram, WhatsApp) are retained for the duration of the customer's subscription and in accordance with our data retention schedule. Upon account termination, messaging data is deleted in accordance with our standard data deletion timelines unless retention is required by law. Customers may request earlier deletion of specific messaging data by contacting us at privacy@delyt.ai.

8. International Data Transfers

We may transfer personal information to countries outside your jurisdiction, including countries that may not provide the same level of data protection. When we transfer data internationally, we implement appropriate safeguards, such as Standard Contractual Clauses approved by relevant authorities.

9. Children's Privacy

Our Services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.

10. Third-Party Links and Integrations

Our Services may contain links to third-party websites or services, and our platform integrates with third-party messaging services including those operated by Meta Platforms, Inc. (Facebook Messenger, Instagram, WhatsApp). When you use these integrated services through our platform, your data is also subject to the third-party provider's privacy practices. We encourage you to review the privacy policies of any third-party services you use, including Meta's Privacy Policy at https://www.facebook.com/privacy/policy/. We are not responsible for the privacy practices or content of these third parties beyond our contractual obligations as a service provider.

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated Privacy Policy on our website and, where appropriate, through other communication channels.

12. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at: